What Is a Data Platform and How Does It Work in Hospitality?

June 25, 2018 SnapShot Team

With massive amounts of data now available to hotels, it’s safe to say that all future technologies will rely on data and integrations. The need for an independent system to collect and connect all existing data for hotels has become inevitable. Enter the data platform, but what does that mean and how does it work for hotels?

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The Hotel Data Types Chart

May 26, 2016 SnapShot Team

"Data" is an intimidating word for many people. And "Big Data" continues to be a hot topic for many industries, hospitality included. But what do these terms actually mean? Why should hotels even care about their data in the first place? Because data is really just information– information that is the backbone of good business intelligence.

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The Argument for Small Data: How Hotels Can Use Their Data Today

May 2, 2016 David Turnbull

If ever there was a Zeitgeist phrase to typify the seismic changes occurring within the hotel industry, “demand management” is the one I associate most with hotels today. The industry finds itself at a crossroads where the blurred lines of responsibility for commercial development are failing to launch, with new directions in structures, technology and processes are the missing ingredients. Financial stakeholders are demanding increased attention to profit conversion, attributed to the dominance of Online Travel Agents (OTAs) and the slipping control of distribution costs.

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Hospitality's Data Platform

Collect. Harmonize. Analyze.

 

SnapShot is the first and largest hospitality independent data processing platform, 
helping both enterprise and individual hospitality organizations collect, harmonize and analyze your data to better manage your business.