As more hoteliers and hospitality players are catching on to the advantages of data analytics, more and more data is being collected, harmonized, and shared. With more data, more people and programs are required to process all of the new information. Let's see how this is changing the industry.

The power of OTAs is obvious, but hospitality's latest tech titans have already started to think about strategies on how to protect their business and withstand the upcoming competition. With the right data strategy and adoption of the latest technology any hospitality organization can secure its future. The unrivaled areas of travel tech are AI, Chatbots and Blockchains, and the popularity of these fields are only growing with the input of such Tech Titans. This week we’re digging into how beneficial these areas are with real life examples.

Personalization, personalization, personalization. This word seems to be one of the trendier buzzwords in the industry right now as more hotels are aiming to provide their guests with more tailor-made, personalized experiences. With more technology and advanced tools that allow hotels to provide these customized services, the hotel has an increased chance of satisfying their guests and building customer loyalty. However, it’s not as easy as simply purchasing new technology to provide better experiences for your guests.