Introducing: The Hotel Technology Index

October 13, 2016 Clay Bassford

 When a new team member joins SnapShot, our training includes educating new colleagues on the major concepts and terminology of our corner of the industry. Whether we came from the hospitality industry or from the tech space, there's always something new to learn. Afterall, we're an industry that is certainly well-versed in acronyms, complex business terminology, and quickly evolving technology. 

The most challenging part of the learning process is often in developing a comprehensive overview of the Hotel Tech space. Who are the players and in which areas do they specialize? What software and technology solutions are out there? What are key terms I should know so I can keep up with the hot industry trends of the moment? 

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The Hotel Data Types Chart

May 26, 2016 SnapShot Team

"Data" is an intimidating word for many people. And "Big Data" continues to be a hot topic for many industries, hospitality included. But what do these terms actually mean? Why should hotels even care about their data in the first place? Because data is really just information– information that is the backbone of good business intelligence.

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How Hotels Can Use Technology To Better Understand and Serve Guests

May 19, 2016 David Turnbull

Our COO and co-founder, David Turnbull, has lead a Demand Management MOOC (Massive Open Online Course) for some time now, and has received quite a lot of acclaim from students and industry experts. So we asked David to take what he teaches in the MOOC and expand upon it here. In part one of our introduction to Demand Management, David explains the basics of hotel Demand Management and how hotels can use this management strategy (it's more of a philosophy, really) to use tech to better understand and, of course, better serve their guests. Read part one of David's introduction to Demand Management below. 

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SnapShot Analytics is the world’s first comprehensive hotel analytics tool. Everything you need in one place: PMS data, benchmarking, pricing, web analytics, TripAdvisor stats, and social media metrics. Dig as deep as you want, or keep it surface level for instantly actionable intelligence, and share it immediately with your team. 

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