We have some great reads this week, with a focus on boosting revenue by segmentation of hotel clientele. To this effect, we start off by sharing a great article on how to improve your hotel's revenue strategy with proper segmentation.
June is International Pride Month - with Tel Aviv Pride Parade tourists to bring in around $40 Million for the city, we have insights on the demographic and preferences of the Pride tourists.
In more sobering news, research reveals that online hotel booking scams are on the rise, duping the consumer and translating to nearly $4 billion each year. This is a rise of 18% in just two years.
We finish off on a lighter note, with fun and original Do Not Disturb signs that are guaranteed to put a smile on your face.