The Weekly Reads 28.04.2017

April 28, 2017 Marina Mitrashov

We have truly great reads for you this week. It seems like everybody is talking about data these days, but how can data impact your hotel? Read the break down on our blog. Also we have two great articles on digital marketing for hotels: Facebook Begins Retargeting Potential Travelers with Ads Featuring Flight Info and How to Increase Travel Website Bookings, Automatically.

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How Data Can and Should Impact Your Hotel

April 28, 2017 SnapShot Team

This is a guest post by Alex Gaggioli, from Cloudbeds

Introduction:

Analytics, numbers, and key performance indicators play an important role in every business and your hotel is no different. There are hundreds of different ways to calculate, display and act on property performance. Today, data can impact your property several ways. Your daily operations and guest experience are among the top areas data can make a significant impact.

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Weekly Reads 20.04.2017

April 20, 2017 Marina Mitrashov

I hope that you are well rested after the long weekend! First off, you're invited to a webinar by leading hotel tech companies on building the perfect tech stack for your property. Next, of course, we cover the biggest story of the week – the American Hotel and Lodging Association's fight against Airbnb rages on. Also, Trivago bring us interesting insights on trends in user search behavior and preferences in the U.S. for the first quarter of 2017. 

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